Capture What Really Matters

As parents, we so often focus on the external milestones.
But what if... we captured the inward journey of character?

Curiosity Podcast Image.jpg


Get inspired by the power of a new virtue, such as grit, curiosity or compassion, through an engaging story narrated by fellow kids. 


character kits

Grow a new virtue with simple, hands-on prompts to do with your kids, grounded in leading child development research.


memory books

Celebrate your child's growing character through capturing their virtues in action in a custom photobook.


Our grit Character Challenge launches June 1st!

Check out the podcast and grit kit

We often assume character is innate. But character-building is comprised of memories or experiences they are going through. It becomes their heart.
— Father, Dublin, CA
“Calling out their character in stories reaffirms our kids.
It becomes who they are.”
— Mother, Redwood City, CA
“It’s awakened this creative child in me, as a mom.”
— Mother, Milpitas, CA